August 2009


spyfu

Type in a domain name, keyword, or market niche in www.spyfu.com and you will get a list of criteria, such as Cost/Click, Clicks/Day and estimate number of advertisers.

The key value to look for is the Cost/Click. The more an advertiser pays for clicks, the more you were earn as a publisher or affiliate.

Use Spyfu to identify the most profitibale niches to pursue in monetizing your websites.

You can review previous articles below:

Part1, Part2

Ok, now that we’ve selected our niche and compile our list of keywords, its time to start generating content. If you’ve reviewed Josh Spaulding’s 5 Dollar Formula ebook then, you can see where the catch is. In order to get your site ranking in Google and to drive traffic to your site you must now write at least 26 well written, informative articles of at least three hundred words on your niche.

Based upon this information some key aspects of my strategy needs to be reviewed.

Although it seems obvious to select the highest paying niche, this might not be the best strategy. For example, although BetheBank.com is a good fit lots of the top highest paying niche words, trying to write 26 articles on loan consolidation is going be a challenge.

It would much easier to choose a hobby or topic that you enjoy as your niche so that writing your quality articles won’t be as challenging.

As you are writing your articles, per Josh’s instructions, submit them to the various article directories.

Articles 1 through 6 –  post content on your mini-site, with article 1 on the home page, article 2 on the 2nd page, article 3 on the third, etc.

Articles 7 – 26 – submit to top article directories in the following pattern:

Article #7 goes to ezinearticles.com, articledashboard.com and amazines.com.

Article #8 goes to the SAME three as Article  #1, but it ALSO goes to 20-40 of the top article directories as well.

Article #9 goes to ezinearticles.com, articledashboard.com and amazines.com.

Article #10 goes to the SAME three as #1, but it ALSO goes to 20-40 of the top article directories as well.

Article #11 goes to ezinearticles.com, articledashboard.com and amazines.com.

Article #12 goes to the SAME 3 as #1, but it ALSO goes to 20-40 of the top article.

The reasoning behind this is – mass submitted articles will take a hit in the search engines. By submitting half the articles only in the top three article directories, you get optimized search engine results.  The other half submitted to mass article directories will generate lots of back links to your site.

Find top article directories at http://www.masonworld.com/masonworld-article-directory-rank.

Based upon this strategy, I’m going to have to check out some other niches that I am interested in to  see if I can find one that ranks high enough to pursue, but that I’m knowledgeable enough to write articles on.

Create a Money Making Website from Your Spare Change series, part 2

The first article in this series covered how to find the highest value niche s using Spyfu.com. You can view this article here.

Part 2 will cover Selecting  Your Niche Words

I’ve been searching niche words for BetheBank.com.  Again, we are following along Josh Spaulding’s $5 Mini-site Formula.  Luckily, for this niche, I can simply go to the top 100 profitable niches listed on Spyfu.  There are a lot of keywords that are relevant. For example, I chose:

#1 – loan consolidation student loans, with a CPC (cost per click) of $53.76

#27 – best loans secured (CPC $50.46)

#29 – home loan remortgage

and a couple more.

Next, plug niche words into Googel Keyword Tool

  1. Take your niche word selections and plug them into Google’s keyword tool at https://adwords.google.com/select/KeywordToolExternal.
  2. Go ahead and bookmark this link. You will be using it a-lot in setting up your websites.
  3. Now I plug in my first niche words: loan consolidation student loans
  4. Click on the column heading “Local Search Volume” 2x to sort from lowest volume to highest.  (On the results page, Josh mentions looking for the “Approx Avg Search Volume” which is the average monthly search volume for in Google for the phrase that you plug in.  I don’t see this column, so I’m going to use Local Search Volume instead)
  5. Click on Add at the end of the line of all results that show 1500 – 2500.  Feel free to adjust the range up or down slightly. Repeat for each niche word(s) that you’ve selected.
  6. Now download your selections to a notepad or Excel file. The download button should be at bottom right of screen.

Now,  identify top page ranked keywords.

You will need to install Google ToolBar on Firefox or Internet Explorer so that the page rank of a site will display.

  1. Google “Google Toolbar” and download and install the app for your browser.
  2. Enable the Page Rank option. It took me a while to find it. Click on little wrench icon near the top right of screen which will allow you to adjust the Google Toolbar option. Select the Tools Button and check the PageRank tool.
  3. Next go to Google search for  each one of your keywords that you’ve downloaded. Check the top ten results on the SERP (search engine results page). Josh mentioned that the Google Toolbar should show you the pagerank right on the SERP – but I haven’t been able to figure out how.  If anyone has any ideas on this, please let me know.
  4. Click on each of the top ten results. With the webpage being displayed, hover your mouse over the PageRank button (green bar) and you will get a value of between 0 and 10.
  5. Repeat for each of the top ten results. Now average the pagerank value for all of them. You will keep the keyword if the average value is 3 or LOWER. I misread the instructions the first time and thought that we were keeping 3 or higher.
  6. Repeat for all of your keywords. You should compile a list of at least 26 keywords. If you need more, try different variations of the keywords

Summary:

SEO tools

Spyfu.com – shows CPC of niche words. Also shows top 100 highest cost (equals highest paying) niche workds

Google Keyword Tool – plug in your domain or keywords and it will return a list of all keywords including data such as Search Volume.

Google Toolbar – has a PageRank tool built in.

Let’s get started. When I first started out, I tried to find good two to three word domain names that I thought would generate revenue.  I’ve since discovered that I’m doing it backwards.  The first thing you should do is to find a niche.

Correction on that –   find a HIGH-PAYING  niche!

To do so, first, go to Josh Spaulding’s site and register to download his free ebook “$5 Mini-Site Formula  – How to Create a Mini-Site That Brings in $5 a Day in Just 7 Days!”

The task for this week is to read and try to get an idea of the strategy in Josh’s ebook.  Then, search for your niche word.

Here is a summary of the the tasks that we will accomplish in part 1.

1. Go to Josh Spaulding’s site at http://www.5dollarformula.com/ and download his ebook. Read throught to get familiar with strategy.

2. Decide which market or niche that you want to base your website on, e.g. Finance, Cookies, Pets, etc.  Goto www.spyfu.com and type that niche word in.

3. Test out niche word results in Spyfu to get the highest CPC

Details

1. Download Josh’s ebook – do so now then go to step 2.

2. Select a niche

Ok, I’ve downloaded Josh’s ebook and am following along.  My first domain is BetheBank.com.  I didn’t find Josh’s ebook until recently, so I did it backwards and had already purchased it.  I can still utilize the strategies here. I know that BetheBank.com is valuable as I’ve already had a couple of people contact me about purchasing it.

Now go to Spyfu.com and type in the first thing that comes to mind for your niche. In my example, its:  bank

Which results in the following:

spyfu-bank

Spyfu shows that the highest CPC (Cost Per Click) for the niche word Bank is $3.10.  CPC is the estimate price that an advertiser will pay to post ads.  The higher an advertiser pays, the higher your commission will be if you publish their ads on your site.  So it makes sense to select the highest CPC that you can find.

Bank returned a CPC range of $.79 – $3.10.  Josh mentioned that mortgage had a CPC of $16 so lets entered that in.  Sure enough, the results are CPC of $1 – $16.  Since BetheBank.com can easily accommodate this niche word, mortgage sounds like a good target to shoot for.

Some other niche words that I entered and their results:

College Loan = CPC of $1.08 – $9.39

Credit Cards = CPC of $.89 – $14.40

Although the high end is good, Josh specifically mentioned selecting niche words with a minimum of $1 start.

Lets try a variation of that: credit cards consolidation = CPC of $1.08 – $9.27

Also credit card consolidation = CPC of $1.43 – $23.82

Wow! Look at that! Just by dropping off the S after the word card, the CPC jumped way up! Important Lesson here! Be sure to type in the exact search term that you would use if you were searching. Also try different variations.

More niche word searches:

Debt Consolidation = CPC of $1.54 – $25.63 – bingo!

Again, I learned this technique from  Josh Spaulding’s ebook  at  www.5DollarFormula.com

His ebook is awesome and ties in nicely with SelfMadeMinds’s strategy of building mini-sites.

Ok, I’m going to go and test out more niche words.

Next – Create a Money Making Website, Part 2

I am starting this project to create self-substaining, revenue generating websites using the spare change that I’ve accumlated over the last year or two.  The inspiration came when my wife and son dragged jars and jars of coins saved over to the credit union.  When they were all sorted, the total came out to over $300! Hence, the challenge is to create some revenue generating websites for $300 worth of spare change.

Although I’ve been studying this topic for over a year now, its been a challenge putting it into practice.

One of the problems is that there are unlimited articles on monetizing websites out there; its easy to get overwhelmed and lose your focus.  Another challenge is that I’ve noticed that the articles fall into two categories: they are either too basic and lacking in details, or else they are too complex and go right over my head.

The main purpose of this blog will be to annotate my steps in creating Money Making Websites  and as a central place for all of my notes and article references. I’m not sure how far I will get or how successful I’ll be in accomplishing my goals, but I’ll never know if I don’t start.

One great source of information is Al Carlton and Scott Jones’ blog SelfMadeMinds.com.

selfmademinds_welcome

One  focus will be on building mini-sites:  quick and easy to set up websites highlighting one product or service that is designed to generate revenue.  We will be refering to SelfMadeMinds.com quite frequently.  Go ahead and check out their site.

Wow, its hard to believe that its almost been one year since I started this blog. I have to confess that I’ve lost focus here. Part of the reason is because I’ve been concentrating on FreeBestDeals.com and it didn’t make any since to post stuff about that site here. But the other reason is a year ago, the repercussions of the recession were just starting.  Big money and credit for grandiose plans was still available. Since then, the economy has tanked and everyone has had to tighten their belts and all major projects are on hold.

BuildBigShips.com started out as a blog on big projects. But now we’re going to shift our focus. I am starting a new project:

Create a Money Making Website from Spare Change

And this blog will reflect what it should have been from the beginning – a notebook of my progress and challenges encountered and as a sounding board for ideas and suggestions.

The purpose is to document each step so that I can apply them, turn key style, to any additional websites.  And so anyone just starting out can follow along and repeat these steps.

There. I’ve written down my goals. Hopefully this will help me keep on course.  Wish me luck!